Losinger Marazzi elevates data-driven project development with Wüest Dimensions

With Wüest Dimensions, Losinger Marazzi creates trans­parent, data-driven decision-making founda­tions for complex devel­opment projects – from market analysis to profitability assessment.

Losinger Marazzi is one of Switzerland’s leading total contractors and has been actively shaping the construction and real estate industry for over 100 years. Today, the company stands for innov­ative, sustainable, and data-based project devel­opment. With rising digital­ization and growing demands for market trans­parency, the need for integrated, reliable analysis tools has become increas­ingly important.

From experience-based insights to data-driven decision making

With the increasing insti­tu­tion­al­ization of the real estate market and the rise in digital­ization since the 1990s, Losinger Marazzi recog­nized the need to system­at­i­cally integrate market and location infor­mation into its projects using a data-driven approach. Especially in complex devel­opment projects involving multiple stake­holders, it became clear that well-founded, compre­hen­sible, and consistent assump­tions are crucial to project success.

Flexible tools for complex business cases

The decision to use Wüest Dimensions was a conscious one, partic­u­larly due to the integrated combi­nation of Market & Location Information (MLI) and DCF models. The platform enables teams to analyze business cases from multiple perspec­tives and respond flexibly to project-specific require­ments. As a result, both market analyses and profitability calcu­la­tions can be carried out in an integrated and consistent manner.

Greater transparency and consistency in day-to-day project work

Today, Wüest Dimensions plays a central role in the daily work of Losinger Marazzi’s project devel­opment. Particularly in projects involving multiple stake­holders, the platform creates trans­parency around the under­lying market data, consis­tency in assump­tions, and trace­ability for both internal and external partners. In addition, the platform enables standardized data and processes while serving as a recog­nized reference point for external partners. This creates a sound basis for decision-making that supports the entire devel­opment process.

It is crucial for us to make market-driven assump­tions. With the data and appli­ca­tions provided by Wüest Dimensions, we have a valuable tool that comple­ments our services and creates additional value for our clients

José Castrezana, Marketing & Research Expert, Losinger Marazzi

Practical applications: from market analysis to profitability assessments

The Losinger Marazzi team uses Wüest Dimensions strate­gi­cally throughout the entire project devel­opment process:

• Preparing market and location analyses as the basis for product defin­ition
• Supporting the positioning of new projects
• Conducting profitability analyses using DCF models
• Continuously bench­marking assump­tions against current market data

This ensures that projects are not only concep­tually convincing but also econom­i­cally viable.

Contact our experts for further insights.